Mike Plasha, AKA @hoodrichbikelife, is proof of the positive effects of SE Bikes life. After going through some rough times in his teens, Hoodrich found his way to the BIKELIFE scene and a new motivation crept into his life. Nowadays, you can catch him riding the streets of Philly raising it up and pointing kids in the right direction, letting them know that the choices you make when you’re young can affect the rest of your life. Keep up the great work, Hoodrich!